1. This design has an Asymmetrical Composition on a Grid that you can see by the type layout, nothing is centered, the sides are different, and each direction of type is perpendicular to each other.
2. Clear Photography & Copy is shown with very direct photos on each piece and the text is in a traditional typeface with no distraction from it.
3. Sans-Serif Text is used for the whole design and is set in Flushed Left, Ragged Right (meaning it all lines up on the left side).
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